Exotic Car Leasing: An Interview with Steven Posner, CEO Putnam Leasing

In writing about the luxury bandwidth for many years, and cutting our editorial teeth on missions and visions of high-end destination clubs, we were usually surprised by the Ultra UHNW (Ultra High Net Worth) ways of living and doing. As regards these clubs, the vision lay in the creation of different luxury vacations in six to ten or more million-dollar homes in the highest end locales. Those who paid for this vacation experience wanted the homes for a relatively short time. They then went somewhere else, on another vacation, staying in another elite estate home. The UHNW idea did not deal with the money spent, but with the experience acquired.

A similar approach is found in the rarified dimension of collector and exotic car leasing, and those who lease the most expensive, exotic automobiles in the world. Leasing, like vacationing, is usually time limited: as long the lease lasts, the lessee can enjoy the best of the best; yet, similar to the UHNW destination club member, the auto lessee needn’t buy the car. They can drive something else.